At Vox Studios, we have 2 types of power customers:

Prosumers (B to C)
A Prosumer is a “producer-consumer” — someone who doesn’t just passively consume content or services but actively creates, personalizes, and builds with your product.

Key Prosumer Characteristics
Creative Problem Solvers: They don’t just want to use tools — they want to build them.
No-Code Innovators: They aren’t technical but think like makers and designers.
Voice-Native Thinkers: Speaking is faster, more expressive, and more natural than typing for them.
Efficiency-Obsessed: They value tools that automate tasks and free up mental space.
Early Adopters: Curious, experimental, and excited by AI's creative potential.
In Vox’s case: A Prosumer is an individual who uses Vox to create, train, and deploy custom voice AI agents for personal productivity, creative projects, or micro-business tasks—without needing technical skills.
Core Needs
Fast Creation: A way to build powerful AI agents without writing a line of code.
Customization by Voice: Tools that adapt to their workflow, not the other way around.
Agent Visibility: Transparency in how their agents think, act, and evolve (mindmaps, workflows).
Multi-Use Utility: One tool they can use across productivity, content creation, and side hustles.

Power Statement (Prosumer):
Prosumers are not just users—they're mini-developers, product evangelists, and innovation drivers. Vox Studios solves the frustration of complex AI tools, lack of customization, and time-consuming workflows by letting Prosumers build and fine-tune AI agents using only their voice. Prosumers love Vox Studios because it lets them turn ideas into custom AI agents using only their voice—fast, creatively, and without code

Companies (B to B)
Companies that have repetitive, voice-driven, or process-heavy communication needs and want to empower staff or customers through AI agents without building from scratch.
These are businesses that benefit from scalable automation, enhanced customer interaction, and internal workflow optimization — especially where voice adds speed, personality, or accessibility.

Key Company Characteristics
💼 Mid-Sized Organizations (50–200 staff)
⟳ Repetitive Processes (intake, Q&A, scheduling)
🔊 Voice-First Advantage (support, speed, human feel)
🌐 Multilingual Needs (regional/local operations)
⚡ Fast-Scaling Teams (want automation to scale)

Why They Adopt Vox
📲 No-code, fast onboarding
✅ Privacy-first compliance (HIPAA/GDPR)
🌐 Multilingual voice agents
💡 Plug-and-play productivity for staff or customers

Power Statement (Business):
Vox Studio’s core business customers are mid-sized service companies using voice AI to automate workflows and enhance customer experience. Vox Studios solves the challenges of repetitive tasks, slow customer response, and lack of in-house AI expertise by providing voice-powered AI agents that automate workflows and scale service instantly. Businesses love Vox Studios because it automates customer interactions and internal workflows with custom voice AI—no tech team required.