@Harvard Business Review by Martin Reeves & Jack Fuller
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A common message is found in most articles that concern managing through the Coronavirus: to survive now and thrive later on, imagination and creativity should be at the forefront of your efforts to respond to the effects of the crisis. It sounds absurd in such a time of crisis, but exercising and applying your imaginative skills, whether individually or collectively, should not be undervalued, because it can make a big difference in how your organization rebounds from the crisis, and how it can continue deliver excellent service to its customers.

“Imagination — the capacity to create, evolve, and exploit mental models of things or situations that don’t yet exist — is the crucial factor in seizing and creating new opportunities, and finding new paths to growth.”